Descrizione
Free Book! 108 Proven Split Test Winners!
“Simple Tweaks You Can Make To Your Website, So You Can Make More Money Now!”
Inside Of This Free Book You’ll Discover The Results To These Shocking Splits Tests:

One Of These Landing Pages Had A 18% INCREASE In Optins, But A 31% DECREASE In Sales… Can You Guess Which One (and WHY)? (Page 75)


This Test Even Got Jeremy “Shoemoney” Excited!
- Oh ya… and did I mention that I actually GIVE you the sales script that we used that took my company from 7 figures a year… to 8 figures a year! (Just give this to any sales person and watch your business EXPLODE!!!) (Page 85-87)


The “Facebook Testimonial Trick” that increased sales by 296% (Page 58)

I Showed This ONE Test To Brad Callen, And Check Out His Results:
Hey man, on Friday, I tested out the Facebook comment style testimonials vs the testimonial style we used before, which was just our own design.
The Facebook testimonial style outperformed the other, big time!
217 front ends vs 287 front ends.
That’s pretty major, considering it wasn’t a change to our sales video at all!”
The “Video Spoiler” box that increase sales on our VSL by an incredible 73%! After we learned this one, we added it to every VSL we had and saw very similar bumps! (Page 62)

- The “Hot List” pre-frame to take someone to BEFORE they get to your order form that causes MORE buyers NOW! (Page 61)
- Adding the “Calculator Close” above our order buttons gave a quick 8% bump in sales! (Page 62)
- How big is your sales video? Did you know that the dimensions have an IMMEDIATE impact on sales? We made this tweak and saw an instant 31% increase in sales! (Page 63)
- Should you have a pause button on your VSL? Should you do just text, or text plus video? Should I offer split pay? Delayed order button? These 9 tests will show you the PERFECT winning combination! (Page 64)
- Should you delay your order button on upsells? Screw this one up and you will LOSE 188% of the profit you could (and should have made). Despite my best guess, I got this one DEAD wrong. Do you trust your guess? (Page 65)
- We added this option to our OTO page and NO ONE took it, but when we took it away our sales DROPPED by 15%. Learn how you can add this Decoy to your OTO page and instant increase your sales! (Page 66)
- This test was very controversial and went AGAINST what a few top Guru’s have been preaching when it comes to Facebook Connect. We tested the OPPOSITE of what everyone was saying, and I was SO glad we did – because we saw a 65% INCREASE in optins when we broke “their” rules. (Page 67)
- One small thing we added to our automated webinar registration pages that pulled out our buyers FAST and had them purchasing BEFORE most people ever saw the webinar… (Page 68)
- We added this “Testimonial Graffiti” to the white areas on our order form and saw a 44% increase in sales! (Page 69)
- The payment options trick that gave one of our readers a 217% INCREASE in sales! (Page 71)
- ONE word on our squeeze page that increased optins by 206% (page 73)
- Changing ONE number in our headline gave us a quick 34% bump. (Page 74)
One of these webinar registration pages INCREASED our conversions by 29.45%. Can you guess which one? (it’ll probably make you angry at first, and then happy later because you’ll be able to fire your designer!) (Page 55)

- A new order form tweak that increased sales by 76% (Page 76-77)
- Should you do a 7 day trial or a 30 day trial? One of them will give you a 110% increase – can you guess which one? (Page 78)
- All free trials are NOT equal… Should you require a credit card or not? One option resulted in 50% MORE paid customers. (Page 79)
- One slide I added to my webinar that gave me a 25% INCREASE in sales (You can put this into ANY presentation and see similar results). (Page 81)
- The PayPal trick we use on our webinars that instantly put 35% more money into our pockets! (Page 82)
- The tiny “Offer Tweak” that gave one of our friends a 109% INCREASE in sales! (Page 83)
- Are your customers afraid to buy online? Add this to your site and get 65% of those people to buy INSTANTLY! (Page 84-85)
The secret “Toilet Letter” that increased our LIFETIME Customer Value from $150 to $450 – (I’ll actually GIVE YOU THE LETTER we used! Just tweak it for whatever you sell and watch the money pour in!) (Page 88-93)

So, What’s The Catch…?
I’m giving you this gift as a bribe, to test drive my new Funnel University newsletter and membership site.
Why would I do this?
Well, there are actually a few reasons…
1. It’s my way of saying thank you for being a dedicated subscriber.
2. Because (unlike other “gurus”) I don’t make all of my money teaching others how to make money (I actually run real businesses online selling software, supplements, physical products and more)… so because of that, it doesn’t hurt me to share with you my best stuff.

3. I get another one of my products in your hands, and when you see how awesome it is, it should get you excited to buy other stuff from me in the future. The more money I can make you now, the more likely you are to join my $25k Inner Circle program in the future.
4. I’m kinda a show off… I’m not going to lie. I’m sick of people throwing out conversion numbers and their stats without any real proof to back it up. I think 99% of what is said online is complete BS… so I thought it would be a breath of fresh air to publish the TRUTH, show the actual stats and #’s behind what we do, and well… honestly, I just want you to think I’m cool. 🙂

Why Time Is Of The Essence…
This is a limited offer, but even inside of that, there is REAL scarcity that you need to be aware of…
1st) I only printed 1,000 of the “108 Proven Split Test Winners” books. Yes, I can order more, but there is a 4 week lag time, so if this page is online now, then we have books in stock.
2nd) The Digital Access Pass is Going Away SOON! Because I do NOT want everyone to have all of the back archives of our past Funnel University newsletters, the Digital Access pass will be removed from this special offer VERY soon. If you don’t lock in your membership NOW while this page is live… you’ll NEVER be able to get back to this private members area.
3rd) This charter pricing (66% – 75% discount) AND the trial offer will not last forever. We are selling out memberships fast, and as soon as we hit our target number, we will be raising the prices back to full price. It’s simple supply and demand and it’s happening here in real time.
So NOW is the time to lock in your membership.

Here’s What To Do Next…

From here it’s just finalizing the details. Click on the button below, pick what subscription plan you want to be on, and we can finally get started!
Thanks for taking the time to read this letter and watch the training video and I look forward to hearing from you soon!
Russell Brunson
P.S. In case you’re one of those people (like me) who just skip to the end of the letter, here’s the deal:
I’m mailing you my new book, “108 Proven Split Test Winners” along with a bunch of gifts when you join Funnel University right now! You’ll get a FREE 14 day trial and get EVERYTHING listed below when you get started today!
Oh, and if for some crazy reason you don’t love the book and course – I’ll cancel your membership and even refund your shipping costs (and you don’t have to ship it back.)
Sound fair? Then what are you waiting for!?! Let me know what subscription plan is the best for you!
Get Your Membership To Funnel University Today!
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Plus $19.95 To Help Cover Printing & Shipping Costs
Then Just $67 / Month After 14 Days
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